& Other Stories to join sister brands at Liverpool One

By

Barbara Santamaria

Published
Jul 16, 2018

H&M-owned fashion brand & Other Stories is opening its first store in Liverpool this autumn, five years after launching in the UK.

Liverpool will become one the few cities in the UK to host the design-driven clothing brand, joining London, Oxford, Leeds and Manchester.

The store will open on the upper level of South John Street in Liverpool One, where other H&M stores, Arket and Cos, have also recently launched flagship stores. The 5,500 sq ft net sales area space will showcase the brand’s ready-to-wear collections alongside accessories, bags, jewellery, beauty products and shoes.

Alison Clegg, Director, asset management at Grosvenor Europe, said: “& Other Stories is the latest leading international brand to join Liverpool ONE.  Along with other recent additions and our existing offer, we have a line-up of premium aspirational brands that is unique outside central London.”

& Other Stories has expanded steadily since its launch and now also has stores in Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Kuwait, Netherlands, Poland, Qatar, South Korea, Spain, Sweden, United Arab Emirates and the United States.