Lafuma group: Lafuma and Millet drive growth in first six months of the year

By

Olivier Guyot

Translated by
Nicola Mira

Published
Jul 27, 2016

The strategy of the Lafuma group seems to be bearing fruit. The French group owned by the Swiss Calida conglomerate has clearly righted its course in the first six months of 2016, compared to the same period a year before.

The group has recorded a 6.9% increase in revenue, reaching €85.9 million, a positive performance within a troubled economic and social context. Most notably, the group was in the red a year ago, and has now recorded a positive current operating income of nearly €1 million.

Specifically, the group's revenue result has relied on increases by Lafuma (+20.6%) and Millet (+10.9%) and also by Lafuma Mobilier (+8.8%). On the other hand, Eider (-3.2%) and Oxbow (-5.5%) have slumped. However, despite the positive first six months, the group is expecting a 2016 fiscal year result level with 2015.

At the end of the year, business could in fact be affected by surplus inventory of winter products at several major and independent mountain equipment retailers.

By the end of 2016, the group's new President, Reiner Pichler, who was appointed in early April, is expected to indicate his strategy for the group's brands.