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One billion users, but trouble mounts for TikTok
TikTok's breakneck rise from niche video-sharing app to global social media behemoth has brought plenty of scrutiny, particularly over its links to China.
Fashion
Media
Meta: Second round of layoffs will affect 10,000 jobs worldwide
On Tuesday, Meta Platforms, parent company of Facebook, announced that it will cut 10,000 jobs this year, its second wave of mass layoffs, as the sector prepares for a deep business recession.
Media
Google update reduces fashion brand visibility - report
In a worrying development for the UK fashion sector, it seems that “fashion businesses have experienced one of the biggest drops in visibility on Google following its last two algorithm updates”.
Fashion
Media
Meta to wind down NFTs on platforms amid crypto bust
Meta Platforms Inc is cutting off support for digital collectibles or non-fungible tokens (NFTs) on its platforms less than a year after rolling it out, as the crypto market continues to spiral.
Fashion
Media
Campaigns
Swiss label On moves into pro tennis with key signings
Swiss sportswear brand On has entered professional tennis, boosting its roster of elite athletes with signings including world number one and three-time Grand Slam Champion Iga Świątek, and rising star Ben Shelton.
Fashion
Campaigns
Net-A-Porter launches SS23 mood-enhancing campaign, details key trends
Luxury e-tailer Net-A-Porter has just unveiled its SS23 seasonal marketing campaign with a focus on “the new-season heroes" to "elevate your look and mood”, and a response to key search trends.
Fashion
Campaigns
Nike to launch Sabrina Ionescu’s first signature shoe, apparel
Nike has introduced Sabrina Ionescu as its newest signature athlete after naming a special shoe—the Sabrina 1—after her as well as dedicating an apparel collection inspired by the basketball player.
Fashion
Collection
Fila links with UK artists for new creative campaign
The process of creating art is the focus of the new Fila campaign supporting the brand’s SS23 collection.
Fashion
Campaigns